The content of a website has always been in the first place for all search and advertising algorithms. Because it is the content that allows you to determine which category the website belongs to and for which search and ads queries it is shown. And, of course, all the content on your website must be of the highest quality possible.
But this is not the only component of a website that search algorithms pay attention to. In addition to the content of the website itself, Google’s search engines also pay attention to the technical state of the website. So, it is important to know what to watch for so that the website has good search engine rankings.
Main website metrics and indicators
Uptime is by far the most important indicator of your site’s effectiveness. Most business models rely heavily on their websites. If your website is down for more than a few minutes, you may experience a drop in sales. What’s more, website inaccessibility can disrupt your entire company’s workflow. The longer the downtime and the more often it occurs, the more it hurts your business’ reputation. Uptime is usually measured in percentages. You should aim for 99.99% uptime for your site.
Another key metric is load time, which shows how long it takes for a particular page to load. Short load times not only improve user interaction, but also increase your ranking in search queries. Google has included page load speed in its list of ranking algorithm factors.
Google established these two metrics as the most important in 202. And also included the visual appeal and stability of the website, as well as its usability. So, webmasters must take them into account as vital. Or successful site promotion will not be possible. In addition, these metrics include real data based on the user experience of site visitors. And they are extremely important to promote and improve the website in every way.
It’s also critical to consider site metrics related to mobile devices. And to some extent, they should be considered with a higher priority. Because Google’s search and advertising algorithms give priority to those websites that perform better on mobile devices. Accordingly, in this case we are talking about the site’s loading speed, its optimization for working on mobile devices, and its visual stability.
Website metrics and indicators monitoring
Website maintenance, contrary to popular belief. It’s a hard job that requires a lot of effort. As a rule, this includes round-the-clock monitoring of the performance of the website and the elimination of various problems that arise. However, there is a partial truth in the fact that if the webmaster is inactive, then the work is done perfectly. However, this requires setting up a few different systems, tests and checks that constantly monitor various performance indicators of the website.
Generally speaking, round-the-clock monitoring of a website is hard work. And every competent webmaster will tell you this for sure. Because it involves using a lot of different tools to provide tests. And it will take a huge amount of time. But you have another option to handle it instead of working from dawn to dusk.
Best tools for website monitoring
Currently, there are many advanced monitoring services on the Internet with varying degrees of usability. There are some very useful services with their own pros and cons. These services offer a range of additional benefits, including site optimization, security enhancements, data preservation and more. That said, these features almost always differ only in terms of fees and test periods.
For example, users consider HostTracker, a feature-rich website monitoring platform, one of the best services. It is an easy way to check website online – host-tracker.com allows its users to keep the site stable and available with many different automated services. This system will perform all routines automatically within a set schedule. At the same time, it will use various access points around the world to increase the accuracy of the checks. This approach will allow you to achieve maximum effect with minimal effort. You can adapt this particular monitoring platform to almost any task.
This monitoring platform includes many useful tools to meet the needs of the webmaster. From manual checks to a full service plan for monitoring multiple websites and even hosting hardware and software or a physical server. You can even try it for yourself during a 30-day trial period after registering. And if you don’t want to register, you can try the manual checking features. Manual site validation is available even without registering or logging in.
In addition to all of the above, this service has an instant notification system to support automated monitoring. It will literally do what its name suggests. If there is something wrong with the site according to the results of the checks, it will mark it in the logs, add a note to the statistics and instantly notify the webmaster via the selected method of messaging. And the notification will indicate the source of the problem.
Web hosting monitoring importance
Monitoring various indicators and server metrics is an integral part of the work of a webmaster. But in order to do this as efficiently as possible, conventional means are often not enough. In such cases, the ideal solution that does not involve the purchase of expensive equipment is the use of special monitoring services. And there is an easy way to check hosting on www.host-tracker.com/ic, one of the best in its class.
This service systematically collects information, instantly reports incidents. And, if necessary, gives recommendations for improving the server. By monitoring the processor, RAM and hard drive, identify all possible problems and leaks of server resources. It will also be possible to check the presence of the server IP in the DNSBL lists in order to avoid blocking.
The monitoring service provides a wide range of checks. From checking the website via HTTP, ping, to checking the database and server parameters. All this allows you to collect the most complete information about the work of the resource. This means that you can quickly find the source of problems. It is also possible to set up API and POST requests to initiate automatic scheduled maintenance.
